Design easily, edit and update variable layouts, all within industry-standard Adobe InDesign, reducing the learning curve.
Enter the world of personalised communication
Manage engaging holistic campaigns across all marketing channels, personalise InDesign document to create unique messages for each recipient or automate your printing process. Given below are steps on how to integrate variable data with Indesign files for print solutions and other methods to improve marketing, with XMPie.
Print Design
Data
Logic
Production
Marketing Campaign
uDirect Studio
uStore helps you design variable layouts with InDesign
Print design
Link Design to data source
Data
Link to a data source such as an Excel or CSV file to connect data with text, graphic and style elements to create a variable design.
if-then-else conditional logic
Logic
A simple, menu-driven approach helps both novice and expert data professionals define if-then-else conditional logic without the need for high-level programming skills. With the ‘Audience’ feature you can easily divide customers into different Personas, each with its own campaign logic and rules and with messaging and offers adjusted to the attributes and parameters of each.
Send files to print service provider
Production
With just a few clicks of the mouse, your print-ready files can be sent to your print service provider without leaving the familiarity of InDesign. uDirect supports a wide variety of efficient output formats including Adobe® PDF, PDF/VT, Adobe® PostScript, PPML and more.
Interactive Campaigns with XMPie Circle to increase ROI
Marketing Campaign
We can help manage 1:1 multichannel marketing campaigns with Circle. The advantage of using Circle is to visually articulate marketing content, execute campaigns that drive superb results. We integrate Circle in your communications system so that Leads can be nurtured through triggers based on profile data and recipient behaviour.
uChart and uImage
uDirectStudio XMPIE
uChart and uImage in XMPie
With uChart in uDirectStudio, you can enhance the visual volume of your data through personalized, design-rich, data-driven graphs and capture your recipients’ attention.
uImage
We work on XMPie uImage to create stunning variable data-driven graphics to produce personalised images for web, email and print.